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human-centered design

startups

+5

Your customers aren't who you think they are

Oct 6, 2025

•

8 min read

Your customers aren't who you think they are

The gap between what you're building and who actually needs and wants it

Skipper Warson
Skipper Warson

How might we...

connect human insights to what we build? Weekly-ish stories around product strategy, design, and facilitation.

Âİ 2025 How This Works.

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